Business Partnerships
Organization Development and Design's expert consultants can provide the support for you to ensure that your partnership strategy builds strong alliances that:
Address Strategic Business Issues
We help your partners and you evaluate marketplace trends, set priorities based on customer requirements, and identify changes needed to improve performance and competitive position.
Build Collaborative Relationships
We will provide the tools and expertise to develop your alliance managers negotiation skills. If you wish to address issues in a one-on-one interaction, we can design a strategy for your partner and you to reach consensus on critical issues.
Improve The Performance Of Key Supply or Distribution Partners
Our partnership process has been used successfully across industries to:
- Assess marketplace and operational issues
- Align business strategies
- Gain agreement on how to make measurable improvements in business performance
- Design programs that make measurable change in business performance
- Pilot and roll out strategies that demonstrate a clear return on investment
The essentials of the process are to build a common understanding about marketplace issues and establish a high level of trust among channel members. Once this foundation is established we work with your partners and you to develop joint business activities that provide a mutual return and differentiate your company from your competitors.
Partnership Strategy
Vital to success in today's marketplace, successful partnerships require deliberate efforts to build the trust that is critical to making them work.
The Objective
True partnership requires a process that promotes open and direct dialogue among internal business units, suppliers and distribution channel partners. Partnerships begin by bringing together various channel members to help them agree on strategies and put systems in place for achieving those strategies.
The Method
Partners must work together to create success. Competitive threats are down-played as channels find ways to partner in existing markets or to enter new markets in order to increase profits for the entire enterprise. Programs are linked for maximum impact. Communications, measurement, training and rewards are components of a whole system, not stand-alone programs.
The Results
Success measures are agreed upon upfront. Results, in terms of both behavioral change and financial gain, are deliberately measured. Cost reductions and service improvements result in bottom-line wins throughout the channel.
Request a consultation on Business Partnership solutions from Organization Development and Design.